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Fueled by OPU Coin, consumers are able to monetize their skincare data along with receiving real-time support from verified dermatologists on the platform. Users are able to interact directly with real-time imagery to identify skincare deficiencies along with the products and services necessary to help solve these issues. Medical professionals are encouraged to build the Opu database through detailed annotations of facial scans uploaded by users of the platform. Altogether, Opu aims to provide reliable feedback on different skincare products along with offering a variety of solutions and discounts to assist users through a step-by-step skincare treatment process. OPU Coins earned by the community are subject to real-time minting along with a newly introduced buy-back mechanism put in place to allow public token holders to fulfill new orders before minting new coins.

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